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“It may be necessary to change our brand, catch phrases, strategy, design, etc. once in awhile. It may give us competitive advantages. But a change that demands the change of the SOUL of who we're doesn't deserve to be entertained.”
Assegid Habtewold“The catch phrase for the day is 'Do an act of kindness. Help one person smile.'”
Harvey Ball“Sound bytes. Catch phrases. Sales pitches. Words. All lexical legitimizing. ‘A rose by any other name…’ he said. In the end it’s all propaganda.”
J.A. Willoughby, The Promised Land“January 8, 1959; Castro enters HavanaOn January 8, 1959, Fidel made his grand entrance into Havana. With his son Fidelito at his side, he rode on top of a Sherman tank to Camp Columbia, where he gave the first of his long, rambling, difficult-to-endure speeches. It was broadcast on radio and television for the entire world to witness. For the Cubans it was what they had waited for! During the speech, smiling Castro asked Camilo Cienfuegos, “How am I doing?” and the catch phrase “Voy bien, Camilo” was born.”
Hank Bracker