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“In fact, as these companies offered more and more (simply because they could), they found that demand actually followed supply. The act of vastly increasing choice seemed to unlock demand for that choice. Whether it was latent demand for niche goods that was already there or a creation of new demand, we don't yet know. But what we do know is that the companies for which we have the most complete data - netflix, Amazon, Rhapsody - sales of products not offered by their bricks-and-mortar competitors amounted to between a quarter and nearly half of total revenues - and that percentage is rising each year. in other words, the fastest-growing part of their businesses is sales of products that aren't available in traditional, physical retail stores at all. These infinite-shelf-space businesses have effectively learned a lesson in new math: A very, very big number (the products in the Tail) multiplied by a relatives small number (the sales of each) is still equal to a very, very big number. And, again, that very, very big number is only getting bigger. What's more, these millions of fringe sales are an efficient, cost-effective business. With no shelf space to pay for - and in the case of purely digital services like iTunes, no manufacturing costs and hardly any distribution fees - a niche product sold is just another sale, with the same (or better) margins as a hit. For the first time in history, hits and niches are on equal economic footing, both just entries in a database called up on demand, both equally worthy of being carried. Suddenly, popularity no longer has a monopoly on profitability.”
Chris Anderson, The Long Tail: Why the Future of Business is Selling Less of More“To want more was not just childish, but cowardly, and somehow constpatory too. Death was change; it led to new chances, new vacancies, new niches and opportunities; it was not all loss.”
Iain Banks“It's completely okay to sediment and live a life on the base of the earth and not up high.--Like the pearls of sea found in its bottom, the pearls of life are also found in the niches of ground.”
raja shakeel mushtaque“I think the greatest of people in society carved niches that represented the unique expression of their combinations of talents, and if everyone had the luxury of expressing the unique combinations of talents in this world, our society would be transformed overnight.”
Neil deGrasse Tyson“The question that will decide our destiny is not whether we shall expand into space. It is: shall we be one species or a million? A million species will not exhaust the ecological niches that are awaiting the arrival of intelligence.”
Freeman Dyson“Fenworth owned a world-famous library. More rooms held books than beds. Pillows stuffed in niches and comfortable chairs scattered throughout each room offered abundant paces to curl up and read.”
Donita K. Paul, DragonQuest“I went to watch the Buzkasgu game taking place on a series of fields - some fallow, some plowed and planted- just to the east of the empty Buddha niches. Buzkashi is a form of polo played with a dead goat instead of a ball.”
Rory Stewart“The three main observactions - (1) the tail of available variety is far longer than we realize; (2) it's now within reach economically; (3) all those niches, when aggregated, can make up a significant market - seemed indisputable, especially baked up with heretofore unseen data.”
Chris Anderson, The Long Tail: Why the Future of Business is Selling Less of More“The operative word here is 'gifts', plural, meaning not everyone will necessarily have the same combination of gifting that God has ordained for them to utilize in fulfilling their purpose within the Body of Christ. In other words, we all have different gifts and therefore niches within which we fit in The Body of Christ 'universal' ". ~R. Alan Woods [2012]”
R. Alan Woods, The Journey Is The Destination: A Photo Journal