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“As our values are the core to who we are as human beings, they are also the easiest way to identify and connect with others in meaningful ways. Think about it - most political campaigns are based around values. Barack Obama's 2008 election campaign galvanized millions of youth behind two very clear values - hope and change.”
Adam Braun“It is important to bear in mind that political campaigns are designed by the same people who sell toothpaste and cars.”
Noam Chomsky“In fact quite generally, commercial advertising is fundamentally an effort to undermine markets. We should recognize that. If you’ve taken an economics course, you know that markets are supposed to be based on informed consumers making rational choices. You take a look at the first ad you see on television and ask yourself … is that it’s purpose? No it’s not. It’s to create uninformed consumers making irrational choices. And these same institutions run political campaigns. It’s pretty much the same: you have to undermine democracy by trying to get uninformed people to make irrational choices.”
Noam Chomsky, The Kind of Anarchism I Believe in, and What's Wrong with Libertarians