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“Typography is the craft of endowing human language with a durable visual form.”
Robert Bringhurst, The Elements of Typographic Style“Typography fostered the modern idea of individuality, but it destroyed the medieval sense of community and integration”
Neil Postman, Amusing Ourselves to Death: Public Discourse in the Age of Show Business“Every page should explode, either because of its staggering absurdity, the enthusiasm of its principles, or its typography.”
Tristan Tzara, Manifesti del dadaismo“We may say then that the contribution of the telegraph to public discourse was to dignify irrelevance and amplify impotence. But this was not all: Telegraphy also made public discourse essentially incoherent. It brought into being a world of broken time and broken attention, to use Lewis Mumford's phrase. The principle strength of the telegraph was its capacity to move information, not collect it, explain it or analyze it. In this respect, telegraphy was the exact opposite of typography.”
Neil Postman, Amusing Ourselves to Death: Public Discourse in the Age of Show Business“Lyric poetry is, of course, musical in origin. I do know that what happened to poetry in the twentieth century was that it began to be written for the page. When it's a question of typography, why not? Poets have done beautiful things with typography - Apollinaire's 'Calligrammes,' that sort of thing.”
James Fenton“Why do only the Latin script when Nokia has a billion consumers? Typography is the bedrock of communication it can really connect people. ”
Bruno Maag“I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great. It was beautiful, historical, artistically subtle in a way that science can't capture, and I found it fascinating.”
Steve Jobs“To muse for long unwearied hours with my attention riveted to some frivolous device upon the margin, or in the typography of a book — to become absorbed for the better part of a summer's day in a quaint shadow falling aslant upon the tapestry, or upon the floor — to lose myself for an entire night in watching the steady flame of a lamp, or the embers of a fire — to dream away whole days over the perfume of a flower — to repeat monotonously some common word, until the sound, by dint of frequent repetition, ceased to convey any idea whatever to the mind — to lose all sense of motion or physical existence in a state of absolute bodily quiescence long and obstinately persevered in — Such were a few of the most common and least pernicious vagaries induced by a condition of the mental faculties, not, indeed, altogether unparalleled, but certainly bidding defiance to any thing like analysis or explanation.”
Edgar Allan Poe, Berenice“I love bookshelves, and stacks of books, spines, typography, and the feel of pages between my fingertips. I love bookmarks, and old bindings, and stars in margins next to beautiful passages. I love exuberant underlinings that recall to me a swoon of language-love from a long-ago reading, something I hoped to remember. I love book plates, and inscriptions in gifts from loved ones, I love author signatures, and I love books sitting around reminding me of them, being present in my life, being. I love books. Not just for what they contain. I love them as objects too, as ever-present reminders of what they contain, and because they are beautiful. They are one of my favorite things in life, really at the tiptop of the list, easily my favorite inanimate things in existence, and ... I am just not cottoning on to this idea of making them ... not exist anymore. Making them cease to take up space in the world, in my life? No, please do not take away the physical reality of my books.”
Laini Taylor