An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.

An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.

Daniel J. Boorstin
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As you make your bed, so you must lie in it.

Daniel J. Boorstin
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An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service.

Daniel J. Boorstin
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The courage to imagine the otherwise is our greatest resource, adding color and suspense to all our life.

Daniel J. Boorstin
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The traveler was active; he went strenuously in search of people, of adventure, of experience. The tourist is passive; he expects interesting things to happen to him. He goes 'sight-seeing.'

Daniel J. Boorstin
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The greatest obstacle to discovery is not ignorance - it is the illusion of knowledge.

Daniel J. Boorstin
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Technology is so much fun but we can drown in our technology. The fog of information can drive out knowledge.

Daniel J. Boorstin
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The force of the advertising word and image dwarfs the power of other literature in the 20th century.

Daniel J. Boorstin
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Time makes heroes but dissolves celebrities.

Daniel J. Boorstin
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Education is learning what you didn't even know you didn't know.

Daniel J. Boorstin
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The celebrity is a person who is known for his well-knownness.

Daniel J. Boorstin
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