At one point, I had over 800 employees, and I always paid all health care for my people - including a man who was my assistant who got HIV. I wound up paying his medical bills, which went into the hundreds of thousands. I'm not making myself out to be a saint. I did the right thing.

At one point, I had over 800 employees, and I always paid all health care for my people - including a man who was my assistant who got HIV. I wound up paying his medical bills, which went into the hundreds of thousands. I'm not making myself out to be a saint. I did the right thing.

Jerry Della Femina
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Sad to say, negative advertising really works.

Jerry Della Femina
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My first marriage ended after 24 years.

Jerry Della Femina
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At one point, I had over 800 employees, and I always paid all health care for my people - including a man who was my assistant who got HIV. I wound up paying his medical bills, which went into the hundreds of thousands. I'm not making myself out to be a saint. I did the right thing.

Jerry Della Femina
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My grandmother would start making her meat sauce at 7 in the morning on Sunday, and within five or six hours, that smell would be all through the house.

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Let's face it: in advertising, you are paid more, but you die younger. It's not very forgiving. Like sports stars, you're in it during your better years, and then you're out looking for work.

Jerry Della Femina
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Humor works, and it's the best way to get attention without spending a lot of money.

Jerry Della Femina
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As long as the attitude is to only show the sheet metal, then automobile advertising will continue to be wretched.

Jerry Della Femina
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