“Bernard of Clairvaux shared with Goethe and Balzac the art of charging narratives with his own charisma (and this is probably the only context in which those three names can be mentioned in one breath). On the surface self-representation was not the purpose of such narratives; they presented themselves as fiction or as commentaries on scripture. Let me suggest the word 'autography' to describe the process. 'Autography' is writing yourself into your own composition, not by describing yourself, but by infusing your own presence into it. The reader feels your presence, but sees someone or something else.”
“Bernard of Clairvaux shared with Goethe and Balzac the art of charging narratives with his own charisma (and this is probably the only context in which those three names can be mentioned in one breath). On the surface self-representation was not the purpose of such narratives; they presented themselves as fiction or as commentaries on scripture. Let me suggest the word 'autography' to describe the process. 'Autography' is writing yourself into your own composition, not by describing yourself, but by infusing your own presence into it. The reader feels your presence, but sees someone or something else.”
C. Stephen Jaeger
“Bernard of Clairvaux shared with Goethe and Balzac the art of charging narratives with his own charisma (and this is probably the only context in which those three names can be mentioned in one breath). On the surface self-representation was not the purpose of such narratives; they presented themselves as fiction or as commentaries on scripture. Let me suggest the word 'autography' to describe the process. 'Autography' is writing yourself into your own composition, not by describing yourself, but by infusing your own presence into it. The reader feels your presence, but sees someone or something else.”
C. Stephen JaegerAll in One Creative & Marketing Platform to tell stories at scale
