'Commercial' is not the word that has to be said only by CEOs. It has to be something that is maybe the essence of design, because design has some sort of art in it and creation, but it's also some object that you have to use. There is also this pragmatic end to it.

'Commercial' is not the word that has to be said only by CEOs. It has to be something that is maybe the essence of design, because design has some sort of art in it and creation, but it's also some object that you have to use. There is also this pragmatic end to it.

Alber Elbaz
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I thought, 'It doesn't matter what that woman is wearing,' but then I realised actually it's our job as designers to make women smile; to bring them the chocolate without the calories.

Alber Elbaz
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'Commercial' is not the word that has to be said only by CEOs. It has to be something that is maybe the essence of design, because design has some sort of art in it and creation, but it's also some object that you have to use. There is also this pragmatic end to it.

Alber Elbaz
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Many, many times I find that whatever is looking good on the screen doesn't always look or feel good on the body. So who do we design for - do we design for the screen, or do we design for women?

Alber Elbaz
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I always say that women are very strong and men are powerful. But beauty gives you both strength and power. I never think of it. It's just one of those natural things. It's the only thing I know how to do.

Alber Elbaz
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When I was either 7 or 8 years old, I did a sketch every day of my teacher and what she wore. At the end of the year, I gave her the sketchbook. For me, the sketching of dresses was about fantasy and dreams.

Alber Elbaz
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For me, the sketching of dresses was about fantasy and dreams. In my little room at home, I felt that I was somewhere else. In Paris, for instance.

Alber Elbaz
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