Don't try to follow trends. Create them.

Don't try to follow trends. Create them.

Simon Zingerman
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It's ever so important to believe in what you do, trust your ability to create and show yourself worthy. Never sell yourself short.

Simon Zingerman, We All Need Heroes: Stories of the Brave and Foolish
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Don't try to follow trends. Create them.

Simon Zingerman, We All Need Heroes: Stories of the Brave and Foolish
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Building positive customer experiences will help create passionate customers who will spread your message on their behalf - almost like an evangelist.

Simon Zingerman, We All Need Heroes: Stories of the Brave and Foolish
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Stories of absurd events in life get my creative juices flowing and have so far given birth to some of my best ideas.

Simon Zingerman, We All Need Heroes: Stories of the Brave and Foolish
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Remember that your fans are your lifeblood. See that you know who they are, and give them a reason to follow you. Be sure to thank them, often, for caring enough to support you. They’re responsible for your success just as much as you are.

Simon Zingerman, We All Need Heroes: Stories of the Brave and Foolish
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What we at first deem useless might end up being the next bestseller. It can be the product's novelty, fun factor or sheer stupidity. Whatever the case, just remember there's always room on the market for an original business idea.

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Using your talent, hobby or profession in a way that makes you cintribute with something good to this world is truly the way to go.

Simon Zingerman, We All Need Heroes: Stories of the Brave and Foolish
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As an observer of human nature, let's just face the facts: stupid stuff sells, and often the more stupid and silly it is, the better it sells.

Simon Zingerman, We All Need Heroes: Stories of the Brave and Foolish
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There really is power in numbers. In today’s society one has to understand the true power of word of mouth. It’s true that the new tastemakers are us.

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This story inspires me to contribute with something unique and exciting for my time.

Simon Zingerman, We All Need Heroes: Stories of the Brave and Foolish
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