“In a life threatening situation, whether terrorism or a rockslide, what kills most people is slowness to react. Regular lives are so safe, so event-less that there is a lack of comprehension when faced with death. It's not necessarily shock. IT's disbelief. It's dismissal. Civilians say to themselves, I've got this wrong, this isn't what I think. But it is, and by the time they've realized, it's too late. And of course sometimes they do in fact have it wrong. They've misread the situation, and they're left embarassed and maybe ashamed. But....." "But they're alive," Mayes finished.”
“In a life threatening situation, whether terrorism or a rockslide, what kills most people is slowness to react. Regular lives are so safe, so event-less that there is a lack of comprehension when faced with death. It's not necessarily shock. IT's disbelief. It's dismissal. Civilians say to themselves, I've got this wrong, this isn't what I think. But it is, and by the time they've realized, it's too late. And of course sometimes they do in fact have it wrong. They've misread the situation, and they're left embarassed and maybe ashamed. But....." "But they're alive," Mayes finished.”
Tom Wood
“In a life threatening situation, whether terrorism or a rockslide, what kills most people is slowness to react. Regular lives are so safe, so event-less that there is a lack of comprehension when faced with death. It's not necessarily shock. IT's disbelief. It's dismissal. Civilians say to themselves, I've got this wrong, this isn't what I think. But it is, and by the time they've realized, it's too late. And of course sometimes they do in fact have it wrong. They've misread the situation, and they're left embarassed and maybe ashamed. But....." "But they're alive," Mayes finished.”
Tom Wood, The Final HourAll in One Creative & Marketing Platform to tell stories at scale
