In the Darwinian environment of business, one's most provocative words are naturally selected by competitors to be hurled back at them at the most inopportune moments. Do not arm your adversaries.

In the Darwinian environment of business, one's most provocative words are naturally selected by competitors to be hurled back at them at the most inopportune moments. Do not arm your adversaries.

Kent Alan Robinson
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An email cannot be ignored. You may wish an email was not sent to you, because you learned what you did not want to know, but it must be acted upon because there is now a permanent record linking you to that information.

Kent Alan Robinson
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A damaging email forwarded outside the organization is indicative of problems within the organization.

Kent Alan Robinson
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People act in ways to maximize their self-interest within a company, so create incentives that align employee's objectives with the organization's mission statement. Reward compliance with core values as much as profitability, especially in the face of competitive pressures.

Kent Alan Robinson, UnSend: Email, text, and social media disasters...and how to avoid them
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If you don't know the answer to a question, don't guess, don't speculate, don't hypothesize, don't make a joke it by email, tweet, conference call, or at a press conference...Somehow, eventually, the electronic communication surrounding a situation will be made public and clarify and clarify what actually transpired.

Kent Alan Robinson, UnSend: Email, text, and social media disasters...and how to avoid them
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Electronic communication has transmuted conversations into durable and accessible records. Revisionist history has gone the way of the phone booth.

Kent Alan Robinson, UnSend: Email, text, and social media disasters...and how to avoid them
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History was once rewritten by the victors. Now we write our own immutable histories with every email, text, and post.

Kent Alan Robinson, UnSend: Email, text, and social media disasters...and how to avoid them
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Emails are viewed as an essential historical record of an organization. A record that cannot be expunged must be created with care or not created at all.

Kent Alan Robinson, UnSend: Email, text, and social media disasters...and how to avoid them
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...with electronic communication, what one writes in a moment, eternity will not erase.

Kent Alan Robinson, UnSend: Email, text, and social media disasters...and how to avoid them
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A single employee, with one message, can succinctly capture the essence of a corporation the same way an iconic photograph captures a moment. Unfortunately, it is usually the negative massages that are published or used in lawsuits.

Kent Alan Robinson, UnSend: Email, text, and social media disasters...and how to avoid them
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