“Leadership is a choice. It is not a rank.”

“The challenge of the unknown future is so much more exciting than the stories of the accomplished past.”

“Pilots have their names painted just beneath the canopy of their aircraft. This gives the pilot a sense of ownership for his or her jet. What's more, like cars, each aircraft has its own personality, so it's important for a pilot to get to know and love his aircraft.”

“The U.S. Constitution protects our privacy from the prying eyes of government. It does not, however, protect us from the prying eyes of companies and corporations.”

“TiVo and other digital recording devices have confounded advertisers. The ad industry sees the technology as a threat to their product.”

“The strong bond of friendship is not always a balanced equation; friendship is not always about giving and taking in equal shares. Instead, friendship is grounded in a feeling that you know exactly who will be there for you when you need something, no matter what or when.”

“I find, when you're an optimist, life has a funny way of looking after you.”

“The single best machine to measure trust is a human being. We haven't figured out a metric that works better than our own sort of, like, 'There's something fishy about you.'”

“When you explain to people what you're trying to do, as opposed to just making demands or delegating tasks, you can build instant trust, even if it's just for that short time you're on the phone.”

“A sour corporate culture can actually make an entire society unhappy. This means that a strong corporate culture can have a positive impact on a society.”

“Great leaders are willing to sacrifice the numbers to save the people. Poor leaders sacrifice the people to save the numbers.”