“Living a long life, the conventional wisdom at the time said, depended to a great extent on who we were—that is, our genes. It depended on the decisions we made—on what we chose to eat, and how much we chose to exercise, and how effectively we were treated by the medical system. No one was used to thinking about health in terms of community.”

“Malcolm Gladwell can’t help being a pinhead. He was probably born that way.”

“In short, the community on Facebook is the lazy kind. Whereas true community requires hard work ("love one another earnestly," writes Peter), social media provide us a kind of community that requires little of us. 'In other words,' writes Malcolm Gladwell, 'Facebook activism succeeds not by motivating people to make a real sacrifice but by motivating them to do the things that people do when they are not motivated enough to make a real sacrifice.”

“The book ‘Outliers’ by Malcolm Gladwell talks about the 10,000-hour theory–that almost anyone can master a skill if they dedicate 10,000 hours to it. The same is true for your side hustle. If you put in the right hours–into the right places–then you can build a successful side hustle, too.The rate at which you put these hours in is up to you. Yes, if you go slower, then it will take longer. But compared to your other option–doing nothing at all–what’s the hurry?Here’s the tried and true technique I use to put the necessary time into any new project without overwhelming myself:Set aside 20 minutes–no more!–every single day to work on your project, and protect those 20 minutes with everything you have. Never let anything get in the way of this time.”

“The injunction to be nice is used to deflect criticism and stifle the legitimate anger of dissent.”

“The underdog winning is the romantic position.”

“Once you understand that Goliath is much weaker than you think he is, and David has superior technology, then you say: why do we tell the story the way we do? It becomes, actually, a far more meaningful and important story in its retelling than in the kind of unsophisticated way we've done it for, I think, too long.”

“The visionary starts with a clean sheet of paper, and re-imagines the world.”

“Part of me thinks that innovation, real innovation in health care delivery, needs to happen from the bottom to the top.”

“When I go to my health club, and it's in the basement, you have to take the elevator down. And this drives me crazy. Why can't there be a stairway? At least make it as easy to exercise as it is to not exercise. It's in society's interest for me to take the stairs.”

“I have profoundly mixed feelings about the Affordable Care Act. What I love about it is its impulse. It attempts to deal with this intractable problem in American health care life, which is that a significant portion of the population does not have access to quality medical care.”