“Make ethical choices in what we buy, do, and watch. In a consumer-driven society our individual choices, used collectively for the good of animals and nature, can change the world faster than laws.”

“The plural of anecdote is not data.”

“Although other animals may be different from us, this does not make them LESS than us”

“Make ethical choices in what we buy, do, and watch. In a consumer-driven society our individual choices, used collectively for the good of animals and nature, can change the world faster than laws.”

“A reduction of meat consumption by only 10% would result in about 12 million more tons of grain for human consumption. This additional grain could feed all of the humans across the world who starve to death each year- about 60 million people!”

“We generally accept that it's natural for carnivorous wild animals to kill other animals in order to live. But people don't often think (or even know) about the extraordinary and unnatural suffering that humans inflict on the animals that we freely harvest for food, with the help of modern high technology and the animal food sciences.”

“Often, the greater our ignorance about something, the greater our resistance to change.”

“Let us remember that animals are not mere resources for human consumption. They are splendid beings in their own right, who have evolved alongside us as co-inheritors of all the beauty and abundance of life on this planet”

“Dominion does not mean domination. We hold dominion over animals only because of our powerful and ubiquitous intellect. Not because we are morally superior. Not because we have a "right" to exploit those who cannot defend themselves. Let us use our brain to move toward compassion and away from cruelty, to feel empathy rather than cold indifference, to feel animals' pain in our hearts.”

“Without close and reciprocal relationships with other animal beings, we're alienated from the rich, diverse, and magnificent world in which we live.”

“When animals express their feelings they pour out like water from a spout. Animals' emotions are raw, unfiltered, and uncontrolled. Their joy is the purest and most contagious of joys and their grief the deepest and most devastating. Their passions bring us to our knees in delight and sorrow.”