“My liberty is about living. It's about spreading more love. Even though I was always a peaceful, loving individual, my music sometimes didn't reflect that. But now it's different. My music is reflecting the way I feel.”

“When I'm not longer rapping, I want to open up an ice cream parlor and call myself Scoop Dogg. Snoop Dogg.”

“To me, the Seventies were very inspirational and very influential... With my whole persona as Snoop Dogg, as a person, as a rapper. I just love the Seventies style, the way all the players dressed nice, you know, kept their hair looking good, drove sharp cars and they talked real slick.”

“The 'American Idol' and 'X Factor' shows, they're great shows. But I think I need to make a show like that, directed straight to the hood, to the artists that don't get the attention, that don't have the money to make themselves representable.”

“If you stop at general math, you're only going to make general math money.”

“I love Benny Hill. He one of my favourites of aaall time. Like, the way Benny did it, he was just amazing. Just seeing how he put songs together and comedy and the timing and the sketches. He was way ahead of his time.”

“If it's flipping hamburgers at McDonald's, be the best hamburger flipper in the world. Whatever it is you do you have to master your craft.”

“Sometimes a loss is the best thing that can happen. It teaches you what you should have done next time.”

“My liberty is about living. It's about spreading more love. Even though I was always a peaceful, loving individual, my music sometimes didn't reflect that. But now it's different. My music is reflecting the way I feel.”

“The most important decision I've made in business? The choices of people I have around me. When I first started I brought everybody with me, my homies from the neighborhood, criminals. I just said, 'Come on everybody, we made it.' Then I had to realize we didn't make it. I made it.”

“It ain't no fun if the homies can't have none. ”