“Narratives are universally used for mediating emotional experiences. The purpose of aesthetic objects has been defined, in part, as 'the awakening, intensifying, or maintaining of definite emotional states' (Lee, 1913: 99–100). When we read or hear stories, we put aside our own goals and plans, and we temporarily replace our own goals and plans with those of the story characters.”
“Narratives are universally used for mediating emotional experiences. The purpose of aesthetic objects has been defined, in part, as 'the awakening, intensifying, or maintaining of definite emotional states' (Lee, 1913: 99–100). When we read or hear stories, we put aside our own goals and plans, and we temporarily replace our own goals and plans with those of the story characters.”
Mikkel Wallentin
“Narratives are universally used for mediating emotional experiences. The purpose of aesthetic objects has been defined, in part, as 'the awakening, intensifying, or maintaining of definite emotional states' (Lee, 1913: 99–100). When we read or hear stories, we put aside our own goals and plans, and we temporarily replace our own goals and plans with those of the story characters.”
Mikkel Wallentin“...empathy is the driving force behind the experience of emotions in narratives (Keen, 2006; Mar et al., 2006; Oatley, 2011).”
Mikkel WallentinAll in One Creative & Marketing Platform to tell stories at scale
