Only move forward with creating a product that will be "above the bar.

Only move forward with creating a product that will be "above the bar.

Brian Lawley
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After the launch phase, your product is old news. Take advantage of the opportunity to generate interest when your product is new.

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Not having a specified launch plan and process is one of the biggest pitfalls in the technology market.

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Only move forward with creating a product that will be "above the bar.

Brian Lawley, Optimal Product Process
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