“So I come back again to the condition that the Golden Rule, if one adopts it, is a difficult master to serve. The ship’s captain will not throw the compass overboard because the wind blows fair and the day is funny. For he knows, from the experiences of the ocean’s instability, that the danger days of storm are always “just ahead.” So the compass must always be handy and obedience to it must always be loyal. And so with the Golden Rulle—the compass must be ever at hand through life’s journey. It will see us through trying times. And perhaps the most trying of all times comes when success is riding high and we may be tempted to “throw the compass overboard.” It is then we must remember that all good days in human life come from the mastery of the days of trouble that are forever recurrent.”
James Cash Penney“Success cannot come from standstill men. Methods change and men must change with them.”
James Cash Penney“Salesmanship, too, is an art; the perfection of its technique requires study and practice.”
James Cash Penney“Responsibilities are given to him on whom trust rests. Responsibility is always a sign of trust.”
James Cash Penney“Honor bespeaks worth. Confidence begets trust. Service brings satisfaction. Cooperation proves the quality of leadership.”
James Cash Penney“Growth is never by mere chance it is the result of forces working together.”
James Cash Penney“The best teamwork comes from men who are working independently toward one goal in unison.”
James Cash Penney