“There are really two essential things in campaigning. First, you must be in good humor. If you're going to be a raffle, you are to stay home. Second, you are to make sense in your speeches. These aren't the two things you must do. Unless you're saying, if you can be in good humor when you're exhausted. – Henry Cabot Lodge”
“There are really two essential things in campaigning. First, you must be in good humor. If you're going to be a raffle, you are to stay home. Second, you are to make sense in your speeches. These aren't the two things you must do. Unless you're saying, if you can be in good humor when you're exhausted. – Henry Cabot Lodge”
David Pietrusza
“TR on using extramarital accusations against Wilson: "It won't work. You can't cast a man as Romeo who looks and acts like an apothecary's clerk.”
David Pietrusza“Woodrow Wilson intimate Edward House urged that his boss never first be approached by argument. Instead, the President could be made most receptive by laying a groundwork of 'common hatred".”
David Pietrusza, 1920: The Year of the Six Presidents“Author points out in Woodrow Wilson the flipside of the positive we might call big picture vision. He observes that as college president Wilson resorted to the language of a national crusade when he met resistance in a local, academic issue.”
David Pietrusza, 1920: The Year of the Six Presidents“Politics look very simple to the outsider whether he is a businessman or a soldier – it is only when you get into it that all the angles and hard work become apparent. James Forrestal”
David Pietrusza, 1948: Harry Truman's Improbable Victory and the Year that Transformed America“For Jack Kennedy, who only made campaigning LOOK easy, it was, in fact, anything but.”
David Pietrusza, 1960--LBJ vs. JFK vs. Nixon: The Epic Campaign That Forged Three Presidencies“Presidential campaign observer Teddy White on the second Kennedy-Nixon debate in which the candidates spoke from separate television studios: "It was as if, separated by comments from his adversary, Richard Nixon was more at ease and could speak directly to the nation that lay between them.”
David Pietrusza, 1960--LBJ vs. JFK vs. Nixon: The Epic Campaign That Forged Three Presidencies“JFK had a way of grabbing grandeur from mishap.”
David Pietrusza, 1960--LBJ vs. JFK vs. Nixon: The Epic Campaign That Forged Three Presidencies“As the pace of the campaign quickened, politics began to clash with Kennedy's innate sense of responsibility. – Arthur Schlesinger”
David Pietrusza, 1960--LBJ vs. JFK vs. Nixon: The Epic Campaign That Forged Three Presidencies“Be civilized. Grudges are for Neanderthals. – Hubert Humphrey”
David Pietrusza, 1960--LBJ vs. JFK vs. Nixon: The Epic Campaign That Forged Three Presidencies“In front of an audience of Protestant clergy, the Catholic JFK "was drawing strength from his vulnerability.”
David Pietrusza, 1960--LBJ vs. JFK vs. Nixon: The Epic Campaign That Forged Three PresidenciesAll in One Creative & Marketing Platform to tell stories at scale
