“There's a powerful tendency to overcomplicate the whole notion of leadership.”

“It's counterproductive to lower my price, because I have to sell more units to make up for that lost revenue. Generating brand-new products can take a long time. Improving service is typically the quickest way that I can take market share. So aligning technology strategy to better service customers becomes an essential path to revenue growth.”

“There's a powerful tendency to overcomplicate the whole notion of leadership.”