“Why shouldn't a car key look like a car?”

“We still see that people don't really realize that electric cars are here right now. And when we show up with an actual vehicle, and you see it drive away under its own power, it's still kind of a jaw-dropping moment for a lot of people.”

“Why shouldn't a car key look like a car?”

“Tesla is changing the paradigm. We're going to turn the world on its ear and create high demand through design.”

“Sports cars from the '50s and '60s are my favorites.”