“With a brand - and I respect Porsche - but the Ferrari brand is more exclusive... We never do SUVs, we never do four doors, and we never exceed 7,000 cars per year. And 7,000 means 7,000.”
“With a brand - and I respect Porsche - but the Ferrari brand is more exclusive... We never do SUVs, we never do four doors, and we never exceed 7,000 cars per year. And 7,000 means 7,000.”
Luca Cordero di Montezemolo
“I don't believe in the electric cars, but I strongly believe in hybrids.”
Luca Cordero di Montezemolo“We don't sell a car, we sell a dream. We are Italy's national team. There are many great soccer teams in our country, but there is only one Ferrari.”
Luca Cordero di Montezemolo“Sonia Gandhi and her husband have always been persons I look at with a lot of respect. Of course, one of the reasons we look at India with a lot of sympathy and enthusiasm is Sonia Gandhi. Now she is Indian, not Italian, but she will always represent a myth for Italians.”
Luca Cordero di Montezemolo“'LaFerrari' means 'the Ferrari.' The excellence. In this car, we put everything we are able to do. Our extreme technology, extreme experience, extreme capability. And this has been the first Ferrari totally designed in our design center.”
Luca Cordero di Montezemolo“With a brand - and I respect Porsche - but the Ferrari brand is more exclusive... We never do SUVs, we never do four doors, and we never exceed 7,000 cars per year. And 7,000 means 7,000.”
Luca Cordero di MontezemoloAll in One Creative & Marketing Platform to tell stories at scale
