“... "you'd better go first or you'd better go last. No one will remember what come in the middle."- "So what's the point of the middle than?" I asked. "If everyone only remembers the beginning and the end?"-"Without the middle, being first or last means nothing."The middle gave the rest its meaning.Like life, maybe. People were born and then they died. Everyone remembers those events. But without the life in between...”
“... "you'd better go first or you'd better go last. No one will remember what come in the middle."- "So what's the point of the middle than?" I asked. "If everyone only remembers the beginning and the end?"-"Without the middle, being first or last means nothing."The middle gave the rest its meaning.Like life, maybe. People were born and then they died. Everyone remembers those events. But without the life in between...”
Lindsey Frydman
“... "you'd better go first or you'd better go last. No one will remember what come in the middle."- "So what's the point of the middle than?" I asked. "If everyone only remembers the beginning and the end?"-"Without the middle, being first or last means nothing."The middle gave the rest its meaning.Like life, maybe. People were born and then they died. Everyone remembers those events. But without the life in between...”
Lindsey Frydman, The Heartbeat HypothesisAll in One Creative & Marketing Platform to tell stories at scale
