“Your personal brand must exude who you are, what you stand for, specifies your target market, what value you intend to add to them and the unique offering through which you will do that.”

“There still remains a lot of space to share on earth, and overpopulation remains a perception. We put geographic and political boundaries around ourselves because of the need to rule and control. To find solutions, the current and future leader needs to go back to redefine underlying influences to relevant political, demographic and geographic systems. Will you take up the challenge and consider the possibilities?”

“Terrorist groups will not, in most instances, openly recruit from universities or the well developed areas that politicians and business leaders are always focusing on. They will not flight newspaper or TV adverts, but will use belief systems riding on the back of disadvantages, poverty and problems that have remained unaddressed in particular communities, tribal and religious ideologies. They will recruit the most vulnerable to harm and attack the most vulnerable, in order to spite leaders and authorities.”

“Global summits are necessary to discuss and strategise, but will never be the platform that will uproot the seeds of hatred, intolerance, polluted beliefs and passionate convictions that fuel whatever we term terrorism. The excelling leader should be thinking of dealing with the soil and the seed, how do you make sure the soil is not polluted and how do you counter the retrogressive seed that is being planted?”

“Research has shown the challenge caused by Climate change is mainly man-made due to abdication of leadership and personal responsibility in taking care of the environment. Will you be part of the army replenishing the earth and promoting proper stewardship of its resources?”

“Due to climate change and growing world population, the demand for vital requirements for human survival will continue to rise. If the world is not producing as much food as demanded, the prices will continue to rise affecting the poor and lower classes more, in every society. It is sad, looking at the shocking statistics of people who die every day as well as the spread of preventable diseases in developing nations, just because people do not have access to clean drinking water. So are we proud of our leadership contribution? Are we doing enough to increase food production, harvest rain water and replenish underground water reserves?”

“Due to poaching and global warming, future generations will not be able to see some animal and plant species given the rate at which they are disappearing from the forests and seas. Both vices are man-made and man must be challenged and confronted on these global issues. Park rangers, armies and nature conservation trusts are still grappling to find lasting solutions – will you join them in this fight?”

“When you have defined your mission, values and attitudes in the context of leadership influence and excellence, you also need to conduct a personal audit, checking how aligned they are to your current leadership practices. Where necessary, begin to make adjustments.”

“Two key leadership excellence values worth focusing on separately are being principle-centred and being consistent. The complimentary construction of these leadership fibres can easily be misconstrued for unreasonable stubbornness, yet they form the backbone of strong, effective transformational leadership. In building the legacy advocated for, in leadership excellence brands, you must sharpen the practice of these leadership values in every area of your life.”

“Why is the world in need of a leader like you? You must lead for significant impact. As a leader, find the “cause” driving your leadership brand and pursue its resolution with passion and excellence.”

“If you disconnect yourself from principles you believe must work for others, then you create a leadership brand that is not genuine and that will lead you to say one thing and practice another. This is the reason why knowledge and mastery issues covered at a personal level, must be revisited with a leadership focus.”