“Habits aren’t destiny. Habits can be ignored, changed, or replaced. But the reason the discovery of the habit loop is so important is that it reveals a basic truth: When a habit emerges, the brain stops fully participating in decision making. It stops working so hard, or diverts focus to other tasks. So unless you deliberately fight a habit—unless you find new routines—the pattern will unfold automatically.”
Charles Duhigg“Some officials overseeing local water systems have tried to go above and beyond what is legally required. But they have encountered resistance, sometimes from the very residents they are trying to protect, who say that if their water is legal, it must be safe.”
Charles Duhigg“Many environmental advocates argue that agricultural pollution will be reduced only through stronger federal laws.”
Charles Duhigg“Even though it's hard to learn how to back your car out the driveway at first, once it becomes a habit, you can do it almost automatically and think about something else, like the meeting that you need to go to today or what's on the radio.”
Charles Duhigg“Back when Detroit was the head of auto manufacturing, it was clear where profits were created. Right? A car was made in Detroit. There was little argument that you could make that some of the money from that should be sent overseas to Ireland.”
Charles Duhigg“You're much better off creating positive rewards, complimenting people for acting correctly, rather than punishing them when they act incorrectly.”
Charles Duhigg“Drinking water that does not meet a federal health guideline will not necessarily make someone ill. Many contaminants are hazardous only if consumed for years. And some researchers argue that even toxic chemicals, when consumed at extremely low doses over long periods, pose few risks.”
Charles Duhigg“Fraudulent and improper payments have long bedeviled Medicare, a $466 billion program. In particular, payments for durable medical equipment, like power wheelchairs and diabetic test kits, are ripe for fraud.”
Charles Duhigg“Many cows are fed a high-protein diet, which creates a more liquid manure that is easier to spray on fields.”
Charles Duhigg“The specific steps for changing a specific habit differ from person to person and habit to habit, but the steps - the formula - is essentially the same, and once you learn it, you can do amazing things.”
Charles Duhigg“We know there are certain chemicals that are designed to give us a rush of pleasure. But, one of the most amazing things about being human is our capacity to override that pleasure. To either say, 'I don't need that pleasure right now. I'm going to ignore the craving.' Or to find something else that we find a deeper sense of reward from.”
Charles Duhigg