Managers are encouraged to focus on complex initiatives like reengineering or learning organizations, without spending time on the basics.

Managers are encouraged to focus on complex initiatives like reengineering or learning organizations, without spending time on the basics.

Marcus Buckingham
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It's a special person - and personality - who can lead a start-up to soaring success and sustain that success for the long term. Apple co-founder Steve Jobs and Facebook's Mark Zuckerberg are star examples.

Marcus Buckingham
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I do still get extremely nervous before speeches. My biggest fear is that I'll be standing there in front of hundreds of people and be incapable of talking. I'm afraid that I'll make a complete fool of myself and be unable to go on.

Marcus Buckingham
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Innovation and best practices can be sown throughout an organization - but only when they fall on fertile ground.

Marcus Buckingham
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You won't find a CEO who doesn't talk about a 'powerful culture' as a source of competitive advantage. At the same time, you'd be hard-pressed to find a CEO who has much of a clue about the strength of that culture.

Marcus Buckingham
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Strengths are not activities you're good at, they're activities that strengthen you. A strength is an activity that before you're doing it you look forward to doing it; while you're doing it, time goes by quickly and you can concentrate; after you've done it, it seems to fulfill a need of yours.

Marcus Buckingham
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Passion isn't something that lives way up in the sky, in abstract dreams and hopes. It lives at ground level, in the specific details of what you're actually doing every day.

Marcus Buckingham
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Our talents come so easily to use that we acquire a false sense of security: Doesn't everyone see the world as I do? Doesn't everyone feel a sense of impatience to get this project started? Doesn't everyone want to avoid conflict and find the common ground? Can't everyone see the obstacles lying in wait if we proceed down this path? Our talents feel so natural to us that they seem to be common sense.

Marcus Buckingham
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The Four Keys of Great Managers:1. "When selecting someone, they select for talent ... not simply experience, intelligence or determination."2. "When setting expectations, they define the right outcomes ... not the right steps."3. "When motivating someone, they focus on strengths ... not on weaknesses."4. "When developing someone, they help him find the right fit ... not simply the next rung on the ladder.

Marcus Buckingham
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Simply put, this is one insight we heard echoed by tens of thousands of great managers: People don't change that much.Don't waste time trying to put in what was left out.Try to draw out what was left in.That is hard enough.

Marcus Buckingham
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Define excellence vividly, quantitatively. Paint a picture for your most talented employees of what excellence looks like. Keep everyone pushing and pushing toward the right-hand edge of the bell curve.

Marcus Buckingham
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